WvanB
Bagtag_web.jpg

An electronic label that allows you to check in your suitcase. Whenever. Wherever.

DESIGN - ILLUSTRATION

To help future customers on their way with this new product, I created an illustrated guide with instructions on how to secure the BAGTAG on your luggage.

Bagtag_web.png
  The task at hand  Combining illustrations with their textual instructions, the users needed to be able to secure their tag on their suitcase or bag, without much hassle

The task at hand
Combining illustrations with their textual instructions, the users needed to be able to secure their tag on their suitcase or bag, without much hassle

Bagtag_mockup.png
  Design challenges  The content was the first obstacle since we needed to fully map out the experience in order to determine what content would need to be illustrated and what would need to be written down, since there were 3 ways of securing the tag to your bag. After identifying which illustrations would be used, I was tasked with creating them in a way that made it clear for the user what to do with their tag on what bag.

Design challenges
The content was the first obstacle since we needed to fully map out the experience in order to determine what content would need to be illustrated and what would need to be written down, since there were 3 ways of securing the tag to your bag. After identifying which illustrations would be used, I was tasked with creating them in a way that made it clear for the user what to do with their tag on what bag.

Mock_onboarding.png
  Design Solutions  To solve the design challenges, I created 3 tracks for securing the tag on your luggage. Hardcase, soft case and for your duffel bag/backpack. I used isometric illustrations in ‘exploded’ view, so that the user could see what needed to go where and when.

Design Solutions
To solve the design challenges, I created 3 tracks for securing the tag on your luggage. Hardcase, soft case and for your duffel bag/backpack. I used isometric illustrations in ‘exploded’ view, so that the user could see what needed to go where and when.

Bagtag_web2.png
Bagtag_web3.png
Bagtag_web4.png
Bagtag_web5.png
Bagtag_web6.png
  Team  Client - BAGTAG Creative Direction - Fernando Garcia & Wouter van Breevoort Concept - Wouter van Breevoort Design - Wouter van Breevoort Illustration - Wouter van Breevoort

Team
Client - BAGTAG
Creative Direction - Fernando Garcia & Wouter van Breevoort
Concept - Wouter van Breevoort
Design - Wouter van Breevoort
Illustration - Wouter van Breevoort